Instinct Label is a creative studio exploring the harmony between sound, motion, and technology. Guided by emotion and precision, we create audiovisual narratives that convey the essence of brands — how they move, sound, and feel.

Our Story

Instinct Label was born from a fascination with rhythm — the rhythm of sound, image, and motion.

What began as an exploration of creative flow evolved into a studio where technology meets intuition, and every idea finds its heartbeat.
Along the way, we learned that creation is not just about making content — it’s about shaping emotion, balance, and meaning.

Emotion in Motion

Every note tells a story.

Emotion in Motion

Every note tells a story.

Sound That Moves

Crafted for brands, made for people.

Sound That Moves

Crafted for brands, made for people.

Born from Flow

Where art meets precision.

Born from Flow

Where art meets precision.

Meet our team

Producers and artists guided by instinct — turning rhythm, voice, and motion into identity.

ALINA KUMYHINA

Business Development Manager

ALINA KUMYHINA

Business Development Manager

ANTON HEDROITS

Co-Founder & Creative Director

ANTON HEDROITS

Co-Founder & Creative Director

Ruslan Kastsiukevich

Founder & CEO

Ruslan Kastsiukevich

Founder & CEO

Ireneusz Szultz

Business Development Manager

Ireneusz Szultz

Business Development Manager

Adam Kowalski

Head of Production

Adam Kowalski

Head of Production

Julia Zielinska

Client Relations Maneger

Julia Zielinska

Client Relations Maneger

Viktoria Kumyhina

Concept Director

Viktoria Kumyhina

Concept Director

Lukas Neumann

Marketing & Communications Manager

Lukas Neumann

Marketing & Communications Manager